[00:00:01] GOOD EVENING, EVERYBODY. 8:09 P.M., CONVENING OUR CITY OF SOUTHLAKE SIGNBOARD MEETING HERE FOR MAY 6TH. APPRECIATE YOU ALL BEING HERE THIS EVENING. I KNOW SOME OF US ON THE COMMISSION ARE VERY EXCITED TO HAVE FIVE CASES. SO WITH THAT, WE'LL GET WE'LL GET RIGHT INTO IT. I DON'T HAVE ANY CHAIRMAN COMMENTS. WE DON'T NEED EXECUTIVE SESSION FOR THIS MEETING. SO WE'LL MOVE RIGHT TO CONSIDERATION AND APPROVAL OF OUR MEETING, OUR MEETING MINUTES [4. Consider: Approving the minutes from the April 22, 2021 Sign Board Meeting.] FROM THE APRIL 22ND SIGN BOARD MEETING. MR. CHAIRMAN, I MAKE A MOTION TO APPROVE ITEM NUMBER FOUR ON THE AGENDA MINUTES FROM THE APRIL 22ND, 2021 SIGN BOARD MEETING. WE HAVE A MOTION DO WE HAVE A SECOND. SECOND. WOW. EXCITED ABOUT THAT ONE. LET'S GO AND VOTE, PLEASE. YEAH. LOTS OF EXCITEMENT. 7-0. SO ENTHUSIASTIC ENDORSEMENT OF OUR MEETING MINUTES. [5. Consider: SV21-0006, Sign Variance for Schroeder Orthodontics] WITH THAT, WE'LL GO AHEAD AND MOVE ON TO ITEM NUMBER FIVE ON OUR AGENDA THIS EVENING, WHICH IS A SIGN VARIANCE FOR FOR SCHROEDER ORTHODONTICS. AND WE'VE YOU KNOW ALL OF OUR SIGN BOARD CASES. WE ACTUALLY REVIEWED IN DETAIL EARLIER THIS EVENING AT OUR WORK SESSION. SO I DON'T THINK WE NEED FORMAL STAFF PRESENTATIONS FOR ANY OF THESE. BUT I THINK IT'S AND DENNIS HAS DONE A GREAT JOB OF CALLING UP THE KEY SLIDE HERE ON THE SCREEN IN TERMS OF JUST BOILING DOWN WITH A SPECIFIC REQUEST IS AND I GUESS MAYBE, DENNIS, ANY QUICK COMMENTS YOU HAVE OR ANYTHING YOU WANT TO STATE ON THIS? NO, MR. CHAIRMAN, THIS IS JUST A REQUEST TO INCREASE LETTER SIZE AND LOGO SIZE TO BE MORE PROPORTIONATE WITH THE ADJOINING SIDE ON THE CORRESPONDING CORNER OF THE BUILDING. AND HERE'S AN EXHIBIT THAT SHOWS BOTH OF THOSE TOGETHER. THE ONE ON THE LEFT IS WHAT'S EXISTING THERE TODAY, WHICH IS A MAXIMUM 12 INCH LETTER. THE GIGGLES AND GRINS, I BELIEVE, HAS A MAXIMUM NINETEEN INCH LETTER AND THIS IS THEIR PROPOSED SITE AND REPLACE THAT CURRENT UPPER STOREY SIGN, WHICH IS 18 INCH ON THE OR 18 INCH ON THE LETTER AND 20 INCH ON THE LOGO. OK, SO SO, YOU KNOW, AND WE CAN TALK TO THE APPLICANT, OBVIOUSLY. BUT THIS IS SOMEWHAT OF AN ATTEMPT TO MATCH ANOTHER SIGN ON THE BUILDING THAT WE APPROVED PREVIOUSLY IN TERMS OF SCALE. YES, OK. OK. ANY QUESTIONS FOR STAFF? OK, THANK YOU, DENNIS. CAN THE APPLICANT PLEASE COME ON UP AND CITY STAFF I GUESS. ARE WE DIRECTING THEM HERE FOR THE OR THERE OR WHERE DO YOU WANT OR DO YOU WANT TO. HOW ABOUT WHEREVER YOU'RE COMFORTABLE SIR. I'M GOOD HERE. AND JUST NAME AND ADDRESS FOR THE RECORD PLEASE, AND WE'LL SEE IF THERE'S ANY QUESTIONS. SAM LEOPARD 2400 WESTPORT PARKWAY, FORT WORTH, TEXAS. OK. ANYTHING YOU WANT TO SAY OR YOU WANT TO. IT'S REALLY JUST A CONSISTENCY TRYING TO MATCH THE SIGN FOR GIGGLES AND GRINS. ORIGINALLY WE WERE GOING TO MOVE THE SIGN FROM THE EXISTING LOCATION. SO THAT'S WHY WE WERE MATCHING THAT SMALLER SIZE. AND THEN IT TURNED OUT. WENT WITH A NEW SIGN AND. CORRECT. WANTED TO TRY TO MATCH EXACTLY THE EXISTING SIGN. ANY QUESTIONS? YEAH, OK, I THINK WE'RE GOOD. IF WE NEED YOU, WE'LL CALL YOU BACK. VERY GOOD. IN BREAKING EVERYBODY'S HEARTS THERE, THERE IS NO PUBLIC HEARING FOR SIGNS. WE WON'T HAVE TO DO THAT. SO I GUESS IS THERE ANY DEBATE ON THIS OR ARE WE. YES, YES. I HAPPEN TO GO BY THERE TODAY TO TAKE A LOOK AT THIS. AND I'M TELLING YOU, THIS SIGN IS EXTREMELY READABLE. THAT COLOR THAT THEY CHOSE, YOU KNOW, SHOWS UP ON THE BACKGROUND FINE. THERE'S NOT A BIG ENOUGH DIFFERENCE IN THE I CAN'T SUPPORT THIS AT ALL. THIS ABSOLUTELY IS JUST KIND OF I MEAN, I DON'T KNOW WHY THEY WANT TO WASTE THEIR MONEY TO START WITH. I MEAN, IT'S VERY READABLE FROM THE STREET. SO THAT'S MY OPINION. THAT SENTIMENT IS DULY NOTED FOR THE RECORD, ANYONE ELSE WANT TO SHARE THEIR PASSION OR SENTIMENT ON THIS ONE? OK, I THINK WE'RE GOOD. I GUESS WE'LL SEE IF WE CAN ENTERTAIN A MOTION AND FIND SUPPORT. MR. CHAIRMAN, I MAKE A MOTION THAT WE APPROVE ITEM NUMBER FIVE ON THE AGENDA, SV 21-0006 SUBJECT TO OUR STAFF REPORT DATED APRIL 30TH. 2021. WE HAVE A MOTION DO WE HAVE A SECOND. SECOND. OK, GO AHEAD AND VOTE PLEASE. PASSES FIVE TO TWO. OK, I JUST WANNA MAKE SURE WE GOT IT ON HERE RIGHT. OK, PASS FIVE TO TWO. CONGRATULATIONS AND GOOD LUCK AT THE NEXT LEVEL, I THINK, IF YOU WANT TO GO TO THE NEXT [00:05:02] CITY COUNCIL MEETING, IT'LL BE THAT DATE THAT I SAID EARLIER. SO WITH THAT, WE'LL GO AHEAD AND MOVE ON TO ITEM NUMBER SIX THIS EVENING. [6. Consider: SV21 -0007, Sign Variance for A Suite Salon] AND AGAIN ON THIS ITEM, WE'VE HEARD IT DURING WORK SESSION. SO WE HAVE CITY STAFF HAS A GREAT JOB OF FLIPPING RIGHT TO THE FOCUS POINT ON THIS ONE, WHICH EFFECTIVELY, I GUESS, DENNIS, THIS IS KIND OF AN ADDITIONAL I GUESS I'M NOT SURE WHAT TO CALL THIS DIRECTORY DIRECTORY WHICH WHICH DIRECTORY SIGN. I GUESS THAT'S THE IMPORTANT THING, NOT JUST DIRECTORY, BUT CONSIDERED SIGN SO NEEDED TO COME BACK AND GET GRANTED APPROVAL FOR THIS, CORRECT. CORRECT. THE ORDINANCE DOES PERMIT DIRECTORY SIGNS, HOWEVER, IT REQUIRES THEY BE A MONUMENT TYPE SIGN STRUCTURE WITH SEPARATE FROM THE BUILDING MASONRY MASONRY FRAME. THE APPLICANT IS IN NEED OF A ATTACHED SIGN SPECIFICALLY ADJACENT TO A KEYPAD THAT THEY CAN CONTACT THE SALON THAT THEY ARE VISITING AND HAVE HAVE SOMEONE BUZZ THEM IN FROM THAT LOCATION. I WILL CORRECT THE STATEMENT IN THE WORK SESSION. THEY ARE OCCUPYING THE ENTIRE BUILDING, WHICH IS JUST ABOUT 6000 SQUARE FEET. OK, ANY QUESTIONS FOR STAFF? OK. ALL RIGHT, THANK YOU, DENNIS. I GUESS DOES ANYBODY HAVE ANY QUESTIONS FOR THE APPLICANT, I GUESS IS THE APPLICANT HAVE ANYTHING THEY'RE REALLY PASSIONATE ABOUT SAYING? OK. I THINK WE'RE GOOD ON THE APPLICANT. WELL, HERE. WHY DON'T YOU GO AHEAD AND NAME ADDRESS FOR THE RECORD. SORRY, SORRY. I THOUGHT MAYBE WE COULD BYPASS THAT ONE. BUT I WANT TO GET COMMISSIONER SPRINGER'S MONEY'S WORTH HERE. NAME AND ADDRESS FOR THE RECORD, PLEASE. MY NAME IS TOM [INAUDIBLE]. I LIVE AT 1202 MARQUETTE COURT. I'M A RESIDENT OF SOUTHLAKE SINCE 2000. HERE TO ANSWER QUESTIONS. SO THE MAIN LOBBY DOOR WILL BE OPEN, BUT THE INDIVIDUAL SUITES, YOU HAVE TO BE BUZZED INTO THEM. IS THAT CORRECT? THE PURPOSE OF THE DIRECTORY, THE FACILITY, IT CONSISTS OF INDIVIDUAL SUITES. SO WE HAVE AS OWNERS OF THE BUILDING, UP TO 28 TO 29 INDIVIDUAL CLIENTS AS A SAFETY MEASURE TO ANSWER YOUR QUESTION, THE FACILITY IS ALWAYS LOCKED. THERE'S ACTUALLY A VIDEO FACILITY THAT IS EQUIPPED WITH THE THE KEYPAD. SO ONE OF OUR CLIENTS, WHEN ONE OF THEIR CLIENTS ARRIVES USING THE DIRECTORY, THEY THEN PUNCH IN A CODE WHICH WILL THEN NOTIFY ONE OF OUR CLIENTS THAT SOMEONE'S THERE TO SEE THEM. THEY CAN THEN VISUALLY SEE THAT THEY HAVE A GUEST AND THEN THEY'LL RELEASE OR THEY'LL ACTUALLY COME OUT AND GREET THE VISITOR AT THAT POINT IN TIME. AND SO THE REQUEST FOR THE SIGN RIGHT THERE IS THAT IT WORKS FUNCTIONALLY VERY MUCH IN CONJUNCTION WITH THE VIDEO CAMERA SYSTEM. SO THE MAIN DOOR THAT WE'RE SEEING BEHIND THIS PICTURE HERE WILL BE LOCKED AT ALL TIMES. YES, SIR. UNTIL SOMEBODY COMES AND LETS THEM IN. YES. OK, JUST MAKE SURE I WAS CLEAR. YOU BET. OK. ANY OTHER QUESTION? IS THIS SECURITY YOU'RE INTENT ON A GO FORWARD BASIS OR IS THIS STRICTLY SOMETHING THAT'S KIND OF RIDING ITS TIME BIDING IT'S TIME AS WE GO THROUGH THE REST OF THE PANDEMIC. WE TRY TO BE VERY CLIENT CENTRIC. AND SO OUR RECOMMENDATION WE'RE BRAND NEW. AND SO AS WE'RE BUILDING OUR CLIENT BASE, OUR RECOMMENDATION WOULD BE TO KEEP IT LOCKED C ERTAINLY IF THEY HAD ALTERNATIVE VIEWPOINTS, WE WOULD BE THERE TO LISTEN. BUT RIGHT NOW, THAT'S OUR RECOMMENDATION, EVERYBODY, TO KEEP IT, KEEP THEM SAFE AND KEEP ANY UNEXPECTED OR UNWANTED TRAFFIC. AND SO OUR GOAL WOULD BE TO KEEP IT LOCKED. IS THERE A RECEPTION DESK AS YOU GO INTO THE BUILDING ITSELF? NO, SIR. YOU KNOW, MY PREFERENCE, JUST PREFERENCE WOULD BE TO HAVE A DIGITAL PANEL RATHER THAN A PHYSICAL PANEL SUCH AS THIS. I THINK THIS HAS A GREAT POTENTIAL TO BE INCONSISTENTLY MAINTAINED IN TERMS OF THE APPEARANCE OF THE OF THE PANEL ITSELF. AND I STRUGGLE WITH THAT. I YOU KNOW, IF YOU WERE NOT A FULL TENANT OF THAT ENTIRE BUILDING, I ABSOLUTELY WOULD BE OPPOSED TO IT. BUT I'M NOT SURE WHERE I AM YET. AND I'M SORRY I DIDN'T UNDERSTAND YOU WERE RECOMMENDING WHAT KIND OF A PANEL? DIGITAL PANEL. IT IS DIGITAL. WELL, OK, THIS DOESN'T APPEAR TO ME TO BE DIGITAL. IF YOU LOOK UNDERNEATH AND I DON'T HAVE A OBVIOUSLY A LARGER DISPLAY, BUT THE KIND OF VERTICAL RECTANGLE UNDERNEATH THAT DIRECTORY, IT IS, IN FACT A DIGITAL PANEL WHERE A VISITOR WILL COME IN. THEY REFER TO THE DIRECTORY, AND THEN THEY'LL PUNCH IN A CODE THAT WILL NOTIFY ONE OF OUR [00:10:01] CLIENTS THAT THEY HAVE A GUEST WAITING. DENNIS, DO YOU MIND? I THINK IF YOU SKIP FORWARD A COUPLE OF SLIDES, IT LOOKS LIKE YOU'VE GOT SOMETHING THAT'S A LITTLE MORE. I THINK WHAT HE'S TRYING TO SAY IS HE WANTS AT A DISTANCE FOR THE DIRECTORY. I THINK THAT'S WHERE HE'S GOING WITH THAT. SO THE EQUIPMENT IT'S GOT A VIDEO CAMERA ON TOP. AND THEN UNDERNEATH. THAT'S A LITTLE BETTER. YES. YOU CAN SEE THERE'S A VIDEO DISPLAY AND THEN UNDERNEATH OF IT, RIGHT ABOVE THE WORD TWO, THERE IS A DIGITAL PANEL. AND THAT'S HOW OUR OUR VISITORS ACTUALLY KEY THEMSELVES IN. BUT YOUR DIRECTORY SIGN IS DIGITAL AS WELL, OR IS IT PHYSICAL LETTERS? FOR EACH SUITE OWNER. I'M SORRY, I'M NOT SURE I UNDERSTAND THE QUESTION, BUT EACH OF THE CLIENTS, OUR CLIENTS WILL HAVE A REFERENCE, AS YOU CAN SEE. SO NOMS MASSAGE, IF YOU'RE VISITING THEM, YOU WOULD GO TO THE KEYPAD AND YOU WOULD KEY IN ON THE KEYPAD. TWENTY SEVEN. I DON'T HAVE ANY QUESTION ABOUT THE KEYPAD. I'M NOT ASKING MY QUESTION VERY WELL. IS THE PANEL ITSELF A DIGITAL PANEL OR IS IT PHYSICAL PANEL WHERE LETTERS HAVE TO BE CHANGED OUT IN REFERENCE TO THE SUITE. DIGITAL OR STATIC? OH, I'M OK. I UNDERSTAND YOUR QUESTION. I GUESS TO ANSWER, IT'S STATIC. SO WE HAVE A SIGN COMPANY THAT COMES IN AS A NEW CLIENT JOINS WE ACTUALLY HAVE THEN THE CLIENT, THE BUSINESS NAME ADDED TO THE DIRECTORY. ANY OTHER QUESTIONS ON THIS ONE? ANYBODY? GOOD, EVERYONE HAVE THEIR QUESTIONS. OK, THANK YOU. IF WE HAVE ANY QUESTIONS WE'LL CALL YOU UP. THANK YOU. OK, A LITTLE BIT OF DELIBERATION ON THAT ONE. DOES ANYBODY HAVE ANYTHING THEY WANT TO ADD TO THAT OR PRODUCTIVELY PRODUCTIVE TO ADD TO THAT? SOUNDS LIKE NO. SO I GUESS MAYBE WE'LL JUST ENTERTAIN A MOTION SEE IF WE CAN GET SOME SUPPORT AND GO FROM THERE. MR. CHAIRMAN, I MAKE A MOTION THAT WE APPROVE ITEM NUMBER SIX ON OUR AGENDA, SV 21-0007 SUBJECT TO OUR STAFF REPORT DATED APRIL 30TH. 2021. OK, WE HAVE A MOTION DO WE HAVE A SECOND. OK, LET'S GO AHEAD AND VOTE, PLEASE. AND LOOKS LIKE IT PASSES MR. DYCHE ASSUMING SIX-ONE. OK, HE'S GOING TO FIGURE THIS THING OUT YET. OK, PASSES SIX ONE. THANK YOU VERY MUCH SIR. GOOD LUCK AT THE NEXT LEVEL. NOW WE'LL GO AHEAD AND MOVE ON TO ITEM NUMBER SEVEN ON OUR AGENDA THIS EVENING, WHICH IS [7. Consider: SV21-0008, Sign Variance for Five Below] SIGN VARIANCE FOR FIVE BELOW. AGAIN, THIS IS ANOTHER ONE WE HEARD IN OUR WORK SESSION. YOU KNOW, I THINK STAFF HAS DONE A GOOD JOB OF CALLING IT UP THERE AND THE BACKER PLATE. AND I AND I GUESS MAYBE, YOU KNOW, THE NEXT THREE, YOU KNOW, HAVE IN COMMON IN TERMS OF BACKER PLATE AND, YOU KNOW, MAYBE STAFF, YOU KNOW, JUST IN TERMS OF CONTEXT FOR THE COMMISSION, YOU KNOW, JUMP IN AND MAYBE HELP ME HELP ME MAYBE DESCRIBE THIS. BUT I BELIEVE, YOU KNOW, OUR SIGN ORDINANCE PROHIBITS BACKER PLATES. I THINK, YOU KNOW, SOME OF THE INTENT, I BELIEVE BEHIND THAT IS TO MAINTAIN SOME LEVEL OF CONTROL BECAUSE NOT ALL BACKER PLATES ARE CREATED EQUAL, SO TO SPEAK. SO, YOU KNOW, THERE MAY BE I GUESS WE'LL MAYBE GET SOME GUIDANCE FROM COUNCIL. THIS WOULD BE A GOOD EXERCISE IN TERMS OF THEIR THRESHOLD ON ON THESE APPLICATIONS. BUT THERE COULD BE SOME SUBJECTIVENESS TO THIS IN TERMS OF THERE COULD BE SOME EXCEPTIONS TO THE RULE. AND I GUESS THAT'S OUR JOB TO DECIDE HERE IN TERMS OF, YOU KNOW, IF IF ANY OF THESE APPEAR TO BE ONES THAT THAT WE'D BE WILLING TO OBVIOUSLY GRANT A VARIANCE FOR, SINCE THAT'S WHAT WE'RE HERE TO DO. SO MAYBE WITH THAT CONTEXT ON THIS ONE SPECIFICALLY, DENNIS, ANYTHING YOU ADD? NO. FOR THE ATTACHED SIGN, THE SOLE PURPOSE OF THIS IS RECEIVE APPROVAL OF THE BACKER PLATE WHICH BELIEVE THIS RETAILER, THEIR TYPICAL CORPORATE BRANDING IS THE BLUE BEHIND THE WHITE LETTERING. ALSO, THIS WOULD ALSO INCLUDE A PANEL ON THE MONUMENT SIGNS AND THE GATEWAY PLAZA THAT THE WHEN THIS MASTER SIGN PLAN WAS ORIGINALLY DEVELOPED DID NOT REGULATE COLOR PANELS. [00:15:03] THE BASE SIGN ORDINANCE HAS BEEN REVISED TO REQUIRE ALL SIGNED PANELS HAVE A CONSISTENT BACKGROUND COLOR THAT DOES ALLOW THE COPY ON THE SIGN TO BE OF ANY COLOR. AND LIKEWISE, THIS IS REQUESTING A BLUE BACKGROUND WITH WHITE LETTERS. THE KOHL'S SIGN IS GRANDFATHERED OR NONCONFORMING LEGACY SIGN. THAT WAS ONE OF THE ORIGINAL TENETS IN THE CENTER BEFORE THAT REGULATION WAS PUT IN PLACE. DENNIS, WHAT WOULD BE CONSIDERED A CONSISTENT PANEL ON THIS SIGN. RED, WHITE, OFF WHITE. SO GOOD QUESTION, I WOULD SAY THE THE MORE RECENT ADDITIONS ARE WITH WHITE AND SO BEING THAT THAT IS THE PREDOMINANT PANEL COLOR, THAT WOULD BE WHERE WE WOULD HAVE DIRECTED THIS APPLICANT. AND AND WE CAN IN A SECOND HERE, WE CAN MAYBE OBVIOUSLY BREAK THIS UP, IT'S KIND OF TWO VARIANCE REQUESTS. IF WE WANT TO SPLIT THESE APART, WE CAN DISCUSS THAT. BUT ANY OTHER QUESTIONS FOR STAFF HERE? OK, THANK YOU. DENNIS, DOES ANYBODY HAVE QUESTIONS FOR THE APPLICANT? I MEAN, I GUESS, APPLICANT, IF YOU'D LIKE TO COME UP AND COMMENT, YOU'RE MORE YOU'RE MORE THAN WELCOME TO YOU'VE COME THIS FAR. SURE, WHY DON'T YOU COME ON, WE'VE COME THIS FAR. JUST NAME AND ADDRESS FOR THE RECORD, IF YOU DON'T MIND, AND WE'LL JUST SEE IF YOU HAVE ANY QUESTIONS. MY NAME IS SAMANTHA JOHNSON, 809 GREENBRIAR FATE TEXAS. THE REASON WE'RE PROPOSING THE BACKER IS FIVE BELOW'S NATIONAL STANDARD. AND IT DOES ELIMINATE THEN A NUMBER OF PENETRATIONS FOR THE FACADE. USUALLY YOUR CHANNEL LETTERS HAVE TWO TO THREE PENETRATIONS VERSUS THE BACKER DOES NOT HAVE THAT MANY. AND THEN IF WE USE JUST FIVE BELOW STANDARD IS THE WHITE CHANNEL LETTERS. IF WE PUT IT ON THIS TAN BUILDING, THEY ARE GOING TO WASH AWAY DOESN'T LAST THEM FIVE YEARS. SO YOU'RE NOT GOING TO REALLY SEE THEIR SIGN. IF THEY WERE TO GO WITH BLUE LETTERS, THEY'RE GOING TO END UP BEING MORE COSTLY. THEY'RE GOING TO HAVE TO REPLACE THE VINYL IS GOING TO FADEOUT, IT'S GOING TO BE SUN WASHED. OK. AND FOR THE TENANT PANELS. THEY ARE WHITE PANELS, BUT THE REVERSE CUT. SO THE BLUE IS TECHNICALLY JUST THE VINYL, BUT THE PANEL ITSELF IS WHITE. OK, ANY QUESTIONS FOR THE APPLICANT? OK, I THINK WE'RE GOOD IF WE NEED YOU, WE'LL CALL YOU BACK UP, BUT THANK YOU FOR THE EXPLANATION. OK, JUST IN TERMS OF DELIBERATING HERE, I GUESS. DOES ANYONE FEEL LIKE WE SHOULD BREAK THESE UP IN TERMS OF SUPPORTING ONE BUT NOT THE OTHER OR KEEPING THEM TOGETHER FOR A VOTE. I HAVE QUESTIONS ON THE THE NEXT ONE ON SAINT BERNARD. OK, WELL, MR. PALMER, HANDLE THOSE. I KNOW HE WAS EXCITED TO DO THAT WORK SESSION. YOU KNOW, ON THIS ONE, I THINK TO COMMISSIONER DYCHE'S QUESTION, PART OF THE CHALLENGE WE HAVE IS WHAT IS CONSISTENT MEAN WHEN YOU GET SOMETHING THAT'S GRANDFATHERED IN. ON THE OTHER HAND, I DON'T THINK I DON'T THINK IT WOULD BE FAIR FOR US TO GO SAY, YOU KNOW WHAT YOU'VE GOT TO BE CONSISTENT, BECAUSE TWO OF THE THREE ON HERE ARE WHITE AND YOU'VE GOT TO CHANGE YOUR LOGO TO MATCH THE CONSISTENCY THERE. I THINK THAT WOULD BE A CHALLENGE. YEAH, I MEAN, I THINK THAT THAT'S WHY THESE CASES WILL BE HELPFUL CLARIFICATION FROM COUNCIL, BECAUSE I THINK OBVIOUSLY WE MADE THIS ORDINANCE CHANGE. WE MUST HAVE DONE IT FOR A REASON. AND THE REASON WASN'T SO THAT EVERY TIME, YOU KNOW, A VARIANCE CAME THROUGH, WE GRANTED IT, YOU KNOW, EITHER DOING IT OR NOT. AND SO I THINK THIS WILL BE HELPFUL FEEDBACK FROM COUNCIL WHO WILL ULTIMATELY BE THE ONES WHO RULE ON THIS ANYWAY. SO, I MEAN, CERTAINLY THE COUNCIL CAN OVERRIDE US, BUT I THINK WE NEED TO DO WHATEVER WE CAN TO HELP RETAILERS, ESPECIALLY IN THIS CENTER. SO I'D BE IN SUPPORT OF BOTH OF THEM. BOTH OF THEM. OK, ANY OTHER GOOD FEEDBACK, ANY OTHER FEEDBACK? I WOULD NOT BE SUPPORTIVE OF THE BACKER. I THINK IT LOOKS TERRIBLE. IT'S FOR BOTH. WELL I COULD I COULD SEE MYSELF VOTING MORE FOR THE DESIGN HERE, THE ONE WITH THE BLUE BACKGROUND ON IT, YOU KNOW, WITH THE KOHL'S, BECAUSE LIKE YOU SAID, IT'S LIKE, OK, WHAT IS CONSISTENT? BUT. THE BOARD. AND AGAIN, I THINK ON THAT ONE, I THINK SOME OF THOSE HAVE BEEN GRANDFATHERED IN. THAT'S WHY. I UNDERSTAND. [00:20:01] BUT THIS RIGHT HERE, THIS IS TERRIBLE. THIS JUST ABSOLUTELY DOES NOT DO ANYTHING FOR ME THAT IT'S JUST THAT'S THE WORST. DULY NOTED. OTHER OPINIONS. BUT MY MAIN OPINION IS THE FACT IS, BECAUSE THE SIGN ORDINANCE SAYS NO BACKER PLACE AND I THINK WE SHOULD SUPPORT SIGN ORDINANCE AND TRY TO TRY TO MAINTAIN THE INTEGRITY, BECAUSE LIKE YOU SAID, IF WE LET EVERY ONE OF THEM SLIDE BY. WHY DO WE EVEN HAVE IT? PERSONALLY, PERSONALLY, I'D BE MORE INTERESTED IN US REVOKING THE TEMPORARY COVID SIGN ALLOWANCES THAT WE'VE MADE NOW THAT THE PANDEMIC IS CLEARLY OVER AND STOP HAVING GUYS TWIRLING SIGNS LIKE WE'RE IN GARLAND ON THE 1709 BUT THAT'S JUST THAT'S A COMMENT FOR STAFF MORE. WELL STAFF CERTAINLY ENJOYED THAT HOT SPORTS OPINION BACK ON TRACK NOW. SO MAYBE MAYBE WHAT WE'LL DO IS I GUESS IT SOUNDS LIKE MAYBE WE ENTERTAIN A MOTION JUST AS PRESENTED AND SEE, SEE, SEE, SEE HOW, SEE HOW THAT TURNS OUT. MR. CHAIRMAN, I MAKE A MOTION THAT WE APPROVE ITEM NUMBER SEVEN ON THE AGENDA SV 21-008, SUBJECT TO THE STAFF REPORT DATED APRIL 30TH. 2021 AND NOTING FOR CLARITY OF THE APPROVAL OF BOTH VARIANCE REQUESTS. WE HAVE A MOTION DO WE HAVE A SECOND. SECOND. VOTE PLEASE. PASSES 4-3 AND I'LL JUST CLARIFY, MY MAIN OBJECTION WAS REALLY ONLY TO THE ONE ON THE MONUMENT SIGN, NOT NOT THE ONE ON THE PHYSICAL BUILDING, BUT SINCE THE MOTION WASN'T PHRASED THAT WAY, THAT'S WHY I VOTED THAT WAY. I DON'T KNOW IF THERE'S ANYONE ELSE WANTS TO CLARIFY ANYTHING, FEEL FREE. OTHERWISE WE CAN MOVE ON. I MEAN, I'LL JUST CLARIFY THAT. I THINK MY OPPOSITION WAS MORE TO THE BACKER PLATE ON THE ON THE BUILDING ITSELF. ON THE BUILDING ITSELF. OK, SO SOME VARYING DISAGREEMENT THERE. OK, BUT 4-3 RECOMMENDATION FORWARD. GOOD LUCK AT THE NEXT LEVEL. YOU HEARD YOU'LL HEAR SOME OF THIS AT COUNCIL AS WELL. SO I GUESS I'D SAY JUST BE PREPARED AND COME WITH SOME IDEAS AND WE'LL JUST SEE HOW THEY RESPOND. SO THANK YOU VERY MUCH FOR THE TIME. NOW, WE'LL MOVE ON TO ITEM NUMBER EIGHT ON OUR AGENDA THIS EVENING, WHICH IS A SIGN [8. Consider: SV21-0010, Sign Variance for Saint Bernard] VARIANCE FOR ST. BERNARD, I BELIEVE, IN OUR CENTRAL MARKET SHOPPING CENTER. AND AGAIN, WE HEARD THIS ONE AT OUR WORK SESSION. IF YOU SAW IT, THERE WAS A REVISED STAFF REPORT. SO MAKE SURE YOU GET IT THE RIGHT VERSION HERE. AND, YOU KNOW, I GUESS I DON'T KNOW IF THERE'S ANY QUESTIONS FOR STAFF. I THINK WE TALKED ABOUT THIS IN WORK SESSION. I KNOW THERE WAS A POTENTIALLY A CLARIFICATION. THE APPLICANT WANTED TO MAKE SO WE'LL CALL HIM UP HERE IN A SECOND. BUT ANY QUESTIONS FOR STAFF HERE? OK, I THINK WE'RE GOOD. DENNIS. MR. PALMER, WOULD YOU LIKE TO COME UP AND NAME AND ADDRESS AND AND NOW THE MICROPHONE IS YOURS. YOU ONLY HAD TO WAIT CLOSE TO THREE HOURS FOR IT OR TWO AND A HALF. SO BUT IT'S ALL YOURS. IT'S BEEN A WHILE MUCH MORE EMPTY GALLERY THIS TIME. DAVID PALMER 3102 MAPLE, DALLAS AND PARTNER WITH [INAUDIBLE], ONE OF THE OWNERS OF THE CENTER. SO AND LET ME BECAUSE I KNOW WE HAVE TWO COMING UP AND LET ME TALK GENERALLY. OUR ZONING AT SHOPS OF SOUTHLAKE HAS A MASTER SIGN PD AND SO WE'VE ALWAYS HAD BACKER PLATES IN OUR CENTER AND THAT'S BEEN ALLOWED BECAUSE OF IT. WE OWN THE ANOTHER PARTNERSHIP OWNS THE VILLAGE AT TIMARRON OVER THERE AT BYRON NELSON PARKWAY, WHICH WE BOUGHT. THERE WE HAVE WE ABIDE BY THE NO BACKER PLATE BUT THE WHOLE CENTER PURSUANT TO THE MASTER SIGN PD IS KIND OF GRANDFATHERED. AND, YOU KNOW, WE IN OUR CENTERS, WE REQUIRE BACKER PLATES BECAUSE WE DON'T WE OWN FOREVER AND WE DON'T WANT HOLES IN THE BRICK. AND AND SO THE BACKER PLATE ALLOWS THE LETTERS TO HANG AND YOU ONLY HAVE TO MAKE A COUPLE OF HOLES IN THE BRICK FOR THE RACEWAY IN TERMS THAT OTHERWISE YOU'VE GOT TO PUT THE NEON, THE WIRING BEHIND THE BRICK WALL AND THAT'S THAT'S HOLES AND OVER TIME. SO THERE'S A PURPOSE FOR IT. WE LIKE THE JIGSAW ASPECT, BUT THERE ARE CERTAIN TENETS THAT LIKE IT SQUARED. LAST YEAR WE BROUGHT IN TOP FITNESS, FANS UNITED WAS THERE AND THEY LEFT AND TOP THIS TOP FITNESS DIDN'T NEED A VARIANCE. [00:25:02] AND THERE'S ALL RECTANGULAR BACKER PLATES ON ALL THREE OF THEIR SIGNS ON THE THREE SIDES. SAINT BERNARD, THIS IS THEIR FOURTH STORE SINCE 1978. THEY ARE GREAT HERITAGE. THE ORIGINAL IS PARK CITY'S SECOND IS AUSTIN DOMAIN, AND THE THIRD WAS IN THE HEART OF RIVER OAKS, POST OAK AND WESTHEIMER. WE WERE HONORED THAT SAINT BERNARD WOULD COME IN TO REPLACE PIER ONE. AND WHAT WE'VE DONE IS UPGRADED THE STOREFRONT FROM THE CORNER WE HAD BEFORE. YOU CAN SEE A LITTLE BIT TO THAT FRAMING. IT'S KIND OF A WARBY PARKER LOOK. IT'S AN UPGRADE BECAUSE THEY'RE FASHION AND IN TERMS OF THAT AND THE PLATE ON THE WEST SIDE IS IS REALLY RELATED TO THE STOREFRONT WE'RE ADDING IT'S KIND OF ARTISTIC WHITE WRAPS AROUND. BUT IT ACTS AS A BACKER PLATE AS WELL. SO THE GOYER FAMILY THAT OWNS SAINT BERNARD WENT THROUGH A REVAMPED BRANDING AND DECIDED THEY WERE GOING TO CHANGE THE LOGO FROM SPELLED OUT SAINT BERNARD, WHICH IS ON ALL OF THEM TO THIS S T WITH THE CURLY [INAUDIBLE] IN BERNARD, TWO WEEKS AGO, AS CEOS CAN DO, THEY CHANGED THEIR MIND AND WHEN THEY WANT TO GO BACK TO THE SAINT. AND SO THAT'S WHY WE SUBSTITUTED THIS. THE YOU SAW THE NORTH ELEVATION SIGN. THAT'S NOT GOING TO BE SUBJECT TO A VARIANCE, BUT IT'S GOING TO BE SPELLED OUT SAINT THEY JUST CHANGED THEIR MIND HERE. AND I KNOW, MISS PHALEN, YOU MADE A VERY GOOD POINT. YOU KNOW, MR. [INAUDIBLE], WE HAVE AN ACRE NEXT DOOR AND YES, WE'RE GOING TO BUILD ON THERE SOMEDAY. AND THIS SIGN ON THE ON THE NORTHWEST CORNER IS REALLY FOR THAT MAIN LINE OF TRAFFIC WHEN YOU ENTER OFF OF CARROLL. THAT'S WHERE, YOU KNOW, 30000 CUSTOMERS A WEEK AT CENTRAL MARKET IT ALL PASSES THERE. AND SO WHEN WE BUILD THE BUILDING, EVEN WITHOUT THE BUILDING, THE PURPOSE IS THAT DRIVE. IT'S NOT IT'S NOT CARROLL AVENUE. IT'S NOT THE FIRE LINE THAT RUNS PARALLEL TO PIER ONE. IT'S ABOUT THAT CORNER. WE'RE TRYING TO URBANIZE IT, MAKE IT MORE PEDESTRIAN WRAP, MATCH THE STOREFRONT. SO THAT'S WHAT WE'RE DOING HERE. I THINK IT'S PART OF THE STOREFRONT, BUT IT'S ALSO A BACKER. SO AND BUT SHOPS OF SOUTHLAKE. I WOULD SUBMIT IT IS A LITTLE DIFFERENT. SO WE WOULD LIKE YOUR AGREEMENT THAT AND GRANT THIS VARIANCE RESPECTFULLY. AND I'LL BE HAPPY TO ANSWER ANY QUESTIONS. THANK YOU. ANY QUESTIONS FOR THE APPLICANT. CAN YOU COMMENT FURTHER PLEASE, ON BRANDING, REBRANDING, BRANDING, REBRANDING. I MEAN, I THINK I HEARD YOU SAY THAT YOU'RE GOING TO COME BACK WITH ANOTHER PLAN TO CHANGE THE SAINT BERNARD TO SAINT BERNARD. FOR 40 YEARS IT WAS SAINT BERNARD. RIGHT. AND THEY THEN WENT THROUGH AND SAID, WE'RE GOING TO REBRAND OUR LOGO TO ST. WITH THE LITTLE CURLICUE BERNARD, THAT'S WHERE WE'RE GOING THROUGH. TWO WEEKS AGO, THE CEO, THE OWNERS OF SAINT BERNARD, SAID WE DIDN'T LIKE THAT REBRANDING. WE'RE GOING BACK TO SAINT. SO THAT'S WHAT I DIDN'T MEAN, THAT WE'RE GOING BACK FURTHER. BUT THEN WHEN DENNIS SHOWED AND DURING THE WORK SESSION THAT THE FRONT SING WAS THIS ST. BERNARD, THAT'S NOT A VARIANCE. BUT THAT WILL BE CHANGED THAT THAT THAT DIDN'T NEED A VARIANCE BUT THEY'RE NOT GOING TO PUT ST. THEY'RE GOING TO IT'S GOING TO GO SAINT. BUT BUT IT WILL BE IT WILL BE IT WILL SATISFY THE ORDINANCE. SO IT WON'T BE A VARIANCE SITUATION JUST LIKE THIS, WASN'T IT. THAT'S THE POINT. OK. AND LIKE I SAID, IT'S IF YOU GO BACK TO ONE ELEVATION, I MEAN, WE GO BACK TO THE PLAN DENNIS. OK, SO THE 1.05 ACRES, THE LOT. THIS LOT WHAT SLOT SIX OR LOT 4 EXCUSE ME, BECAUSE OF THE DETENTION POND AND BECAUSE THAT'S AS YOU ALL KNOW, THAT'S A VERY BUSY DRIVE RIGHT IN FRONT OF THERE. WHEN WE DEVELOP THERE, YOU REALLY ARE GOING TO HAVE TO PARK BEHIND BECAUSE YOU CAN'T IT'S A REAL SAFETY HAZARD TO HAVE PEOPLE CROSSING THERE. SO THE BUILDING WOULD BE KIND OF SORT OF NEAR THE FRONT, BUT STILL BACK A LITTLE BIT. AND IT WOULD COMPLETELY BLOCK THAT THAT WESTERN ELEVATION IF WHATEVER SIGN WAS IN THE MIDDLE. I MEAN, IT'S NOT THAT'S NOT THE POINT. SO THAT'S THE REASON FOR PUTTING IT UP TOWARD THE NORTH END OF THE ELEVATION IN TERMS OF THAT. OK, ANY OTHER QUESTIONS FOR THE APPLICANT? VERY GOOD. OK, THANK YOU. AND IF WE NEED YOU, WE'LL CALL YOU BACK AND YOU'LL GET TO COME BACK ON THE OTHER ITEM, TOO. YOU KNOW, I GUESS FOR ME AND AGAIN, THAT'S WHY I THINK COUNCIL GUIDANCE WILL BE [00:30:04] INTERESTING. YOU KNOW, IF THERE WAS A BACKER PLATE SIGN, I COULD GET A LITTLE COMFORTABLE WITH THIS ONE BECAUSE I GUESS MAYBE MAYBE IT'S THE DARKER COLOR THAT DOESN'T STICK OUT SO MUCH, MAYBE MORE NEUTRAL, THE DARKER COLOR AND SMALLER SIZE CORNER ORIENTATION. IT'S ALSO SUBJECTIVE. IT'S ROUGH. BUT I DON'T KNOW ANYBODY ELSE IN ANY OTHER DELIBERATION ON THIS. WELL, I FEEL THE SAME WAY THAT YOU DO ABOUT IT. IF I WAS GOING TO SUPPORT A BACKER SIGN, THIS WOULD BE MUCH PREFERABLY ABOVE THE FIVE BELOW THING. AND THAT'S THAT'S KIND OF WHY I TRY TO OPEN THE OTHER CASE WITH THAT COMMENT. JUST TALKING TO STAFF, TRYING TO GET CONTEXT BEHIND WHAT'S OUR FRAMEWORK FOR LOOKING AT THESE? AND I DON'T THINK I MEAN, WE'LL SEE. I DON'T THINK IT WAS JUST A HELL NO NO MATTER WHAT. I THINK IT WAS A WE WANT TO HAVE SOME PURVIEW OVER THAT TO FILTER THROUGH, YOU KNOW, ONES WE LIKE BETTER, NOT BETTER. SO I GUESS WE CAN JUST TAKE A VOTE. WE CAN SEE WHAT EVERYBODY THINKS. SOUND GOOD. I'LL ENTERTAIN A MOTION. YES, MR. CHAIRMAN. I MAKE A MOTION THAT WE APPROVE ITEM NUMBER EIGHT ON OUR AGENDA, SV 21-0010, SUBJECT TO OUR STAFF REPORT DATED MAY 6TH. 2021. MOTION. DO WE HAVE A SECOND. SECOND. OK, LET'S GO AHEAD AND VOTE PLEASE. AND PASSES 7-0. OK. SO APPARENTLY WE FOUND A BACKER SIGN THAT WE LIKED. SO LAST BUT NOT LEAST ON OUR AGENDA THIS ENTIRE EVENING IS A SIGN VARIANCE FOR NORDSTROM [9. Consider: SV21-0011, Sign Variance for Nordstrom Rack] RACK, ALSO LOCATED IN THE SAME CENTRAL MARKET SHOPPING CENTER. SAME APPLICANT AND STAFF'S DONE A GREAT JOB OF GETTING THE GETTING RIGHT TO THE POINT IN OUR PRESENTATION. ANY QUESTIONS FOR STAFF ON THIS? I MEAN, I THINK I THINK AND STAFF CAN JUMP IN HERE AND CORRECT ME. OBVIOUSLY, THERE'S A BACKER PLATE VARIANCE, BUT THERE IS ALSO A SIZE VARIANCE AS WELL. CORRECT? ASKING FOR LETTER SIZE, AS MUCH AS 70 INCHES ON THREE OF THE LETTERS. NINETY SIX INCHES ON ONE OF THE LETTERS. YOU CAN SEE THE COMPARISON OF WHAT WAS ORIGINALLY APPROVED WITH THE CURRENT NORDSTROM RACK SIGN IN THIS COLUMN. OK, ANY QUESTIONS FOR STAFF ON THAT? YOU KNOW, IT'S SPLITTING HAIRS A LITTLE BIT. THE SIGN IS ALREADY DOMINATING THAT THAT FRONT. I DON'T SEE ANY REASON TO GO BEYOND THE APPROVED NINETY THREE INCHES ON THE K THAT'S THERE. I DON'T SEE WHY YOU BUMP IT. ANOTHER THREE BEYOND THAT. RIGHT. AND IT IS SPLITTING HAIRS. I'M SORRY. THIS IS THE LAST ITEM ON THE AGENDA. WE WILL DELIBERATE THAT IN A SECOND. I'M SURE. I'M POSITIVE MR. PALMER IS GOING HAVE AN ANSWER FOR YOU ON THAT. BUT LET'S SEE IF THERE'S ANY OTHER QUESTIONS FOR STAFF FIRST. OK, GO AHEAD. NAME AND ADDRESS FOR THE RECORD AGAIN, TECHNICALITY, PLEASE. AND THEN WE'LL SEE IF THERE'S ANY OTHER FURTHER QUESTIONS. BUT OBVIOUSLY YOU CAN ADDRESS THAT ONE. THANK YOU, MR. CHAIRMAN. DAVID PALMER. 3102 MAPLE AVENUE, DALLAS, REPRESENTING THE OWNERSHIP. SO THE MASTER SIGN PD SAYS THAT IF FOR THE ALL THE STORES ALONG THE BACK AND LET'S PUT CENTRAL MARKET ASIDE, THAT SIGN ON TOP OF THE BUILDING WAS PART OF THE ORIGINAL ZONING. LETTER SIZE WAS 42 INCHES AND IT'S 18 INCHES WHEN IT'S WHEN IT'S UP CLOSE TO ALL THE BUILDINGS WE HAVE UP CLOSE TO CARROLL. SO THE ORIGINAL SIGN WENT AND NORDSTROM RACK AND CALICO, EVERYTHING, EVERYTHING EAST OF DSW WAS PHASE TWO. WE OPENED UP 2009 ON SALES TAX HOLIDAY FALL 2006 IS WHEN CENTRAL MARKET AND EVERYTHING ELSE OPENED. SO WE CAME IN FOR A VARIANCE FOR THIS CURRENT NORDSTROM RACK SIGN. AND WE'RE GRANTED ONE BECAUSE BECAUSE OF THEIR LOGO, THE K IS REALLY HARD BUT HIGH. BUT THE OTHER LETTERS, YOU KNOW, AREN'T SO. SO NOW THEY'RE REBRANDING NATIONALLY. THERE ARE THREE HUNDRED AND FIFTY TWO NORDSTROM RACK STORES IN THE COUNTRY AND ALL OF THEM ARE GOING TO THIS STACK. THEY WANTED TO GET AWAY FROM THE BROWN LETTERS AND THAT'S THE PURPOSE OF THE BACKER PLATE. IT'S REBRANDING THE WAY YOU MEASURE SIGNS. THIS SIGN IS ACTUALLY 25 PERCENT SMALLER THAN THE SIGN THAT WAS APPROVED PER THE VARIANCE WHEN THEY OPENED IN 2009. AND I'M NOT AN ANSWER MR. ROTHMEIER A GRAPHIC ARTIST, BUT I KNOW THERE'S A REASON THEY WANT THAT K UP WITH THE [00:35:06] NORDSTROM WHEN THEY STACK FROM 93 TO 96. AND I'M SURE THAT THAT'S WHAT'S INVOLVED HERE. AND SO I THINK THAT THIS IS APPROPRIATE. IT'S A NATIONAL BRANDING, NORDSTROM. IT'S IMPORTANT TO THEM. THEY'VE SPENT A LOT OF MONEY DOING THIS. AND SO THAT'S THE PURPOSE. AND I DON'T I WOULD AGAIN PUT FORWARD THAT, I THINK IN THE SHOPS OF SOUTHLAKE WITH OUR MASTER SIGN PD BACKER PLATES ARE ALLOWED AND THAT'S THE TOP FITNESS. BUT THAT'S I DON'T. AND THE LAST THING I'D POINT IN, I UNDERSTAND [INAUDIBLE] WHETHER YOU'RE ON CARROLL OR YOU'RE ON SOUTHLAKE BOULEVARD YOU CAN'T SEE THE SIGN FROM ANYWHERE BECAUSE IT'S HIDDEN BY THE OTHER BUILDINGS. SO IT'S KIND OF ALMOST INTERNAL. BUT THOSE ARE MY POINTS. I WOULD BE HAPPY TO ANSWER ANY QUESTIONS. ANY QUESTIONS FOR THE APPLICANT. OK, NO, I THINK WE'RE GOOD. WE'LL CALL YOU BACK IF WE NEED YOU. YOU KNOW, AS I GUESS AS WE JUST TALKED ABOUT, MAYBE WE CAN BREAK THIS DOWN A COUPLE DIFFERENT WAYS, I GUESS ANY SPECIFIC SOUNDS LIKE THERE WAS THERE SOME CONCERN ON THE SIZE? I COULDN'T REMEMBER. I'M GETTING THEM ALL MIXED UP ALREADY. IS THAT YOUR COMMENT? OK, SO OK. WELL, DO WE WANT TO TAKE IT SEPARATELY. I HAD A CONCERN ABOUT THE SIZE OF THE K, AND I ALSO UNDERSTAND MS. PALMER'S POINT ABOUT, YOU KNOW, THE SCALABILITY OF THE OTHER LETTERS AND SO ON AND SO ON WOULD HAVE TO COME DOWN AS WELL. SO I THINK I KIND OF WITHDRAW MY OBJECTION TO THAT. ANY. I DON'T. I'M STICKING WITH IT. THIS IS WHAT THIS IS A BACKER SIGN. I CAN'T SUPPORT THIS. YOU KNOW, THIS JUST TOTALLY BLOWS HIS ARGUMENT FOR THE OTHER ONE AWAY ABOUT HOW YOU KNOW THAT THERE'S GOING TO BE HOLES IN THE BUILDING. THEY'RE ALREADY THERE. AND SO NOW IT'S JUST THIS IS JUST CHANGING SOMETHING FOR THE SAKE OF CHANGING SOMETHING. SO I CAN'T SUPPORT THIS. COMMISSIONER DYCHE CLOSE OUT THE EVENING HERE, SINCE WE ARE CLEARLY DURING THE SIDEBOARD MAKING AESTHETIC JUDGMENTS. THIS NEW SIGN JUST LOOKS BETTER THAN THAT OLD SIGN, THOSE GIANT BROWN LETTERS. IT'S TERRIBLE. THE NEW SIGN IF IT'S CONSISTENT WITH THEIR BRANDING, WHY DO WE CARE? UNLESS THE CITY COUNCIL WANTS TO TELL US THAT WE INTEND TO STAND BY THE ORDINANCE ALMOST WITHOUT FAIL, THEN WE SHOULDN'T CARE. AND I THINK IN THAT STAY TUNED FOR OUR NEXT WORK SESSION IN OUR NEXT MEETING, AND WE'LL GET ALL THESE ANSWERS. SO I WILL WAIT. OH, I. YOU'RE GOING TO BE CAMPED OUT ALL NIGHT. I WILL BE EXCITED. I'LL MAKE MY ONE POINT ON. I PROBABLY SHOULD HAVE SAID THIS DURING THE FIVE BELOW, BUT SMART MAN, THE THE FIVE BELOW WITHOUT THE BACK I FEEL LIKE WOULD HAVE LOOKED LIKE THAT TOP PICTURE, YOU KNOW, JUST STANDING ON ITS OWN. AND SO I WAS IN FAVOR OF THE BACKER BECAUSE I THINK IT CLEANS IT UP AND LOOKS MORE BETTER WITH THIS CONTRAST. LIKE WE THINK, I THINK GENERALLY WE THINK THIS REVISED SIGN LOOKS. SO FOR WHAT IT'S WORTH. IT'S FUNNY ON THE FIVE BELOW, THAT WAS KIND OF WHERE MY HEAD WAS GOING, WAS SPEAKERS] THE MONUMENT SIGN WAS THE ONE THAT. YEAH, I MEAN SO BUT NO, I'M SORRY. DON'T WORRY, WE'RE ALMOST DONE HERE. I PROBABLY STILL STRUGGLE ON THE SIZE A LITTLE BIT, BUT I CAN GET THERE ON THE BACKER PLATE AND SO I GUESS MAYBE. ARE THERE ANY OTHER THOUGHTS, COMMENTS, EDITORIAL OPINIONS. OBVIOUSLY. GREAT. TENANT I THINK YOU KNOW THAT GOES WITHOUT SAYING. A TENANT WE LIKE HAVING HERE IN SOUTHLAKE, BUT. I GUESS WITH THAT WILL ENTERTAIN A MOTION IF THERE ARE ANY OTHER COMMENTS. MR. CHAIRMAN, I MAKE A MOTION THAT WE APPROVE ITEM NUMBER NINE ON OUR AGENDA, SV 21-0011, SUBJECT TO STAFF REPORT DATED APRIL 30TH. 2021. MOTION DO WE HAVE A SECOND. SECOND. VOTE PLEASE. PASSES 5-2 AND AGAIN, I NOTE MY OBJECTION WAS MORE JUST ON THE SIZE, NOT THE BACK OF PLATE, BUT WITH THAT GOOD LUCK AT THE NEXT LEVEL, YOU'LL ENCOUNTER ALL THIS FEEDBACK AND THEN SOME. SO GOOD LUCK. AND WITH THAT, AT 8:48 PM, WE ARE ADJOURNED. * This transcript was compiled from uncorrected Closed Captioning.