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WE GAVEL BACK IN OUR EXCITING SIGN BOARD MEETING TONIGHT, MAY 5TH AT 7:16 P.M.

[1. Call to Order.]

[00:00:08]

AS WELL. I DON'T THINK WE HAVE ANY ADMINISTRATIVE COMMENTS FOR THIS MEETING, SO I THINK WE'RE GOOD.

[4. Consider: Approving the minutes from the April 21, 2022, Sign Board Meeting.]

ITEM NUMBER FOUR ON OUR AGENDA IS CONSIDERATION AND APPROVAL OF THE MINUTES FROM OUR APRIL 21ST MEETING.

ANY QUESTIONS OR COMMENTS ON THOSE BEFORE WE ENTERTAIN A MOTION? MR. CHAIRMAN, I MAKE A MOTION TO APPROVE ITEM NUMBER FOUR ON OUR AGENDA.

WE HAVE A MOTION TO HAVE A SECOND VOTE.

PLEASE PASS US SEVEN ZERO.

THANK YOU VERY MUCH.

[5. Consider: SV22-0005, Sign Variance for Starbucks located at 2102 E. SH 114, Suite 113, Southlake, Texas.]

NOW WE'LL GO AHEAD AND MOVE ON TO ITEM NUMBER FIVE ON OUR AGENDA THIS EVENING, WHICH IS CONSIDERATION OF A SIGNED VARIANCE FOR STARBUCKS LOCATED NEAR KIMBALL AND 114.

WE HAVE HEARD A PRESENTATION ON THIS ITEM IN OUR IN OUR WORK SESSION EARLIER THIS EVENING.

SO, DENNIS, I DON'T THINK WE NEED A FULL PRESENTATION.

I THINK THERE'S ONE OR TWO SLIDES THAT YOU HIGHLIGHTED THERE FAIRLY WISELY AUMMARIZE THE REQUEST.

ANYTHING YOU WANT TO ADD TO THAT.

UNLESS ANY WOULD LIKE ADDITIONAL CLARIFICATION.

THESE ITEMS WILL REFER TO PARTICULAR SLIDE.

WE DID DECIDE THAT THE ONE THE VERTICAL SIGN STARBUCKS SIGN ON THE EXTERIOR WAS NOT LIGHTED.

IT IS ILLUMINATED.

YES, IT DOES HAVE ILLUMINATION.

I GUESS THAT WOULD BE BACK LIT, IS IT? I BELIEVE THAT IS CORRECT, YES.

OKAY. OKAY.

ANY OTHER QUESTIONS FROM, FOR STAFF FOR NOW? ALL RIGHT. WE'LL GO AHEAD AND INVITE THE APPLICANT.

APPLICANT'S APPLICANT UP TO MAYBE HELP US WITH SOME Q&A, IF YOU DON'T MIND.

MAYBE JUST STATE YOUR NAME AND ADDRESS FOR THE RECORD AND THEN WE CAN GET INTO IT.

MIKE PREZIOSO, 8017 SITKA STREET, FORT WORTH, TEXAS 76137.

OKAY. THANK YOU FOR HAVING ME.

THANK YOU. I GUESS I GUESS WE CAN GO THROUGH THESE ONE BY ONE.

JUST SEE IF ANYBODY HAS ANY QUESTIONS OR COMMENTS.

I'LL JUST GO AHEAD AND CONCEDE THAT I'M I MEAN, I DID DIG IN A LOT.

I'VE GOT SOME NOTES HERE, BUT ULTIMATELY I'M FINE WITH IT AS REQUESTED.

BUT I KNOW OTHERS.

I KNOW HOW SIGNS ARE.

THEY'RE ALL SUBJECTIVE. I GUESS MAYBE WE CAN GO THROUGH THEM ONE BY ONE, I GUESS A AND B ARE THE SAME ONES.

OR I GUESS, DOES ANYBODY MAYBE HAVE ANY QUESTIONS OF THE APPLICANT FIRST? MAYBE WE CAN KIND OF GO THROUGH THEM ONCE WE'RE DONE WITH THAT PART.

NO, BUT I'LL ECHO YOU.

I'M GOOD WITH IT AS REQUESTED TOO, IF THAT HELPS.

OKAY. I JUST HAVE ONE QUICK QUESTION.

THE VERTICAL SIGNS INSIDE AND OUTSIDE SEEM TO BE A BIT OUT OF THE NORM WITH A STARBUCKS LOCATION.

WHAT'S THE RATIONALE BEHIND HAVING THAT SECOND SIGN ON THE FACADE AT THE FRONT AND HAVING ONE INSIDE? I'M SORRY. CAN YOU STATE THAT I DIDN'T UNDERSTAND YOUR QUESTION? THE TWO VERTICAL SIGNS, THE STARBUCKS VERTICAL SIGNS, THE SECOND SIGN ON THE ON THE BUILDING ITSELF, THE ONE INSIDE, WHICH I UNDERSTAND IS NOT LIGHTED, BUT THE ONE OUTSIDE IS LIGHTED.

WHAT'S THE THOUGHT BEHIND HAVING BASICALLY TWO SIGNS WITHIN ALMOST ARM'S REACH OF EACH OTHER? YEAH, WELL, YOU CAN'T YOU CAN'T SEE THE TWO SIGNS AT THE SAME TIME.

AND AS YOU WALK IN, THAT SIGN IS NOT LIT.

AND IT DOES REPRESENT THEIR BRAND, YOU KNOW, THEIR NATIONAL BRAND FOR STARBUCKS, THE SIGN ON THE EXTERIOR IS BACKLIT AND THAT IS THEIR ONLY BRANDING AS FAR AS WORDING ON THE ON THE EXTERIOR.

AND AGAIN, YOU CAN'T SEE THE TWO SIGNS AT THE SAME TIME.

ANY OTHER QUESTIONS? DR. SPRINGER. NO, I WAS GOING TO SAY THAT I'M USUALLY A STICKLER FOR THE ALL THE SIGN APPLICATIONS.

BUT THIS PARTICULAR ONE, I THINK DUE TO THE LOCATION OF THIS BUILDING AND THE WAY THAT IT HAS TO DRIVE AREAS THAT ARE KIND OF EXCLUSIVE FROM EACH OTHER.

AND PLUS IT HAS AN INTERIOR COMPONENT.

AND I WOULD BE AGAINST IT IF YOU WANTED SOME HUGE STARBUCKS SIGN, LETTERED SIGN ACROSS THERE, BUT ONLY HAVING THE LOGOS ON THE EXTERIOR OF THE BUILDING THERE.

I MEAN, I THINK THIS IS ACCEPTABLE IN MY OPINION ANYWAY.

YEAH, I GUESS MAYBE CUTTING MORE TO THE CHASE.

I GUESS I KEPT LOOKING AT THE I GUESS IT SIGNS WHEN WE SKIP PAGES HERE.

DO YOU MIND GOING BACK TO THE BIG SUMMARY ONE, DENNIS.

YEAH, I GUESS THAT'S A AND B.

WHILE THE LOGO HEIGHT WAS A LITTLE BIGGER THAN ORDINANCE, THE LOGO AREA WAS SMALLER AND THE STARBUCKS LITTLE LETTERING THING WAS DIFFERENT AND SEEM FAIRLY SMALL.

[00:05:07]

I MEAN, THIS IS ALL SUBJECTIVE AND THEN C AND D ARE INSIDE OF THE BUILDING.

SO I DIDN'T REALLY HAVE MUCH OF AN ISSUE WITH THAT.

SO THE MORE I THINK STAFF SAID IT WELL, WHEN I FIRST LOOKED AT THE SLIDE, YOU KIND OF GO LIKE THIS, BUT THEN WHEN YOU KIND OF DIG INTO IT, IT SEEMS TO MAKE SENSE.

AND AGAIN, I GUESS I THINK BACK TO THE STARBUCKS THAT WE LOOKED AT DOWN DAVIS 1709 AND WENT THROUGH THAT ONE LIKE THREE ITERATIONS AND THERE WAS A LOT MORE PRESENTED ON THAT ONE THAT WE NARROWED DOWN.

SO I WAS OKAY WITH IT.

BUT ANY OTHER QUESTIONS, APPLICANT COMMENTS OR JUST IN GENERAL, I GUESS, HOW ABOUT THIS? ANY ANYTHING FOR THE APPLICANT? I MEAN, ANYTHING ELSE? EVERYBODY GOOD WITH THE APPLICANT, AT LEAST? IF WE NEED YOU BACK, WE WILL CALL YOU BACK UP.

THANK YOU. THANK YOU, SIR. OK COMMISSIONER DYCHE, YOU LOOKED LIKE YOU WERE READY TO.

LET ME FIRST STATE THAT I DON'T FIND ANY OF THESE SIGNS PERSONALLY OBJECTIONABLE OR OFFENSIVE.

HOWEVER, IN PRINCIPLE, GIVEN WHAT'S HAPPENED TO US RECENTLY ON SOME VERY PROMINENT OVERSIZE SIGNS ON 114, IN PRINCIPLE I OBJECT TO LARGER SIGNS THAN PERMITTED BY THE SIGNED ORDINANCE.

AND AGAIN, IT'S NOT DIRECTED AT THIS APPLICANT OR THIS PARTICULAR APPLICATION.

HOWEVER, BECAUSE BECAUSE OF WHAT'S HAPPENED TO US ON THE SIGN IN QUESTION, I CAN'T SUPPORT ANYTHING GOING FORWARD THAT'S LARGER THAN ALLOWED, SO I'LL HAVE TO VOTE NO FOR THAT REASON ALONE.

OKAY. DULY NOTED FOR THE RECORD AND THANK YOU FOR EXPLAINING YOUR VOTE ONE WAY OR ANOTHER VERSUS BEING SILENT.

SO ANY OTHER QUESTIONS, COMMENTS? I WOULD ECHO COMMISSIONER DYCHE'S COMMENTS.

THE THIS IS NOT A BRAND THAT YOU'RE TRYING TO CREATE.

THIS IS A BRAND THAT EXISTS THAT IS WELL KNOWN.

WHETHER YOU HAVE VERBIAGE ON THE SIGN OF A BUILDING, I THINK YOU'RE KNOWN FOR YOUR LOGO MORE.

THAT'S MORE SO THAN THE WORDS.

SO I DON'T FIND ANY REAL REASON TO HAVE A SECOND SIGN ON THE OUTSIDE.

AND I SHARE THE CONCERNS ABOUT CONTINUING TO SET PRECEDENTS WHEN WE HAVE A SIGN ORDINANCE IN THE CITY.

ANY OTHER QUESTIONS? COMMENTS, COMMENTARY, FEEDBACK.

ALL RIGHT. I GUESS THIS ITEM DOES NOT REQUIRE A PUBLIC HEARING BECAUSE WE ARE.

I GUESS WE'LL CONSIDER YOU PART OF THE APPLICANT.

BUT I MIGHT I MIGHT ASK LYDIA TO START THE THREE MINUTE LIGHT IF YOU EXCEED 3 MINUTES, BECAUSE THERE'S A LOT OF HUNGRY CINCO DE MAYO DINERS UP HERE.

I COMPLETELY HEAR YOU.

I JUST WANTED TO.

NOT BE IN BAD SHAPE.

BUT THE MORE YOU TALK MORE.

WELL, NO, I JUST WANT I WANTED TO ADDRESS SOME SOME OF THE QUESTIONS.

SO IF YOU LOOK AT THESE TWO SIDES, THE THE I UNDERSTAND THE CONCERN.

BY THE WAY, IT'S JEFF MEDICI, 2120 CHEYENNE PARK LANE, SOUTHLAKE, TEXAS.

SO THERE IS A CANOPY THAT RESTRICTS YOUR ABILITY.

SO THE GENTLEMAN IS TALKING ABOUT THE INABILITY TO SEE BOTH SIDES AT THE SAME TIME.

SO WHEN YOU ARE WALKING ON THE SIDEWALK, YOU CAN'T SEE THE SIGN ABOVE YOU, RIGHT? THE DISC, THE MERMAID DISC.

RIGHT. SO YOU NEED SOME SIGNAGE AT THE DOOR BECAUSE YOU HAVE A CANOPY THAT EXTENDS OUT SIX OR SEVEN FEET AND YOU CAN'T SEE UP ABOVE THAT THAT THAT DISC IS ONLY THERE FOR THE CARS DRIVING BY ON THE SIDEWALK.

THERE IS NO WAY TO SEE IT.

I MEAN, YOU'D HAVE TO SORT OF LOOK UP THROUGH THE SLATS TO SEE IT.

SO THAT'S THE REASON WHY THERE ARE SORT OF TWO SIGNS AS OPPOSED TO TO ONE.

AND THE SECOND POINT COMMISSIONER DYCHE BROUGHT UP, IT IS A LITTLE OVERSIZE THAT INDIVIDUAL SIGN.

BUT AS FAR AS WIDTH, IT'S I MEAN, IT'S MUCH, MUCH SMALLER THAN I THINK WHAT IS ALLOWED BY AREA BY AREA. SO I WOULD SORT OF CHALLENGE THAT, THAT ONE THING.

AND THEN I DON'T KNOW HOW THIS WAS SORT OF MISSED, BUT THERE WAS ANOTHER SIGN THAT I KNOW WAS APPROVED BY THE TEAM.

AND I DON'T KNOW IF YOU GUYS CAN LOOK AT THAT OR GIVE US GIVE US A MINUTE TO WE SEE A DIRTY IPHONE WITH FINGERPRINTS NOW.

SO IF YOU SORT OF SEE THAT THIS PARKING FIELD BACK BACK HERE, CAMBRIA HOTEL.

SO THIS IS A GATE RIGHT HERE THAT COMES INTO THE STATE OF TEXAS PLAZA WITH THE DRAGON.

THEY HAD BEEN PROPOSING PUTTING A DISC.

I DON'T KNOW WHAT HAPPENED THERE. WELL, YOU THINK YOU GOT IT? YEAH. THEY'D BEEN PROPOSING PUTTING A DISC RIGHT BACK ON THAT WALL SO THAT PEOPLE THAT ARE PARKING IN THAT BIG FIELD FOR THE HOTEL COULD LOOK OVER AND SEE BECAUSE THEY'RE RIGHT BACK OVER HERE IS WHERE THE THE STARBUCKS IS.

[00:10:02]

SO DISC WOULD FACE NORTH WOULD FACE NORTH TO THE BIG PARK NOT VISIBLE FROM THE FREEWAY.

THAT IS CORRECT. YEAH.

SO I WOULD JUST ASK THAT I GUESS IS THAT, IS THAT SOMETHING MAYBE WE CAN JUST, I GUESS BRIEFLY TALK ABOUT, BUT THEN MAYBE HE CAN INCLUDE THAT CITY COUNCIL AND I DON'T KNOW IF IT WAS NOT PART OF THE APPLICATION.

OBVIOUSLY IT'S NOT IN THE REPORT.

I MEAN, YOU CAN CONSIDER IT BECAUSE THIS IS PART OF THE MASTER SIGN PLAN AND THEN MAKE SURE THAT THE APPLICANT SUBMITS THE REQUIRED DIMENSIONS, LOCATIONS, SIGN TYPE BEFORE IT GOES TO THE CITY COUNCIL.

OKAY. OKAY.

WELL, NO, THANK YOU FOR AMENDING THAT.

AND I KNOW WHAT I'M NOT GOING TO DO IS BRING AN APPLICATION IN THREE TIMES AFTER HEARING THAT VERIZON DEAL.

THANK YOU FOR HONORING OUR CITY RESOURCES AND TAX DOLLARS AND NOT EXERCISING THEM WISTFULLY.

SO I GUESS I APPRECIATE THAT ACTUALLY ADDENDUM, I GUESS THAT SOUNDS FAIRLY INNOCUOUS TO ME.

SO I GUESS IF I'M SUPPORTIVE OF THE REST OF THE APPLICATION, I'M SUPPORTIVE OF THAT.

SO MAYBE IF YOU DON'T MIND INCLUDING THAT IN THE MOTION, WE'LL JUST SEE HOW PEOPLE VOTE, WHAT PEOPLE THINK OF THAT, AND MAYBE WE'LL GO FROM THERE.

DOES THAT SOUND GOOD? DO YOU WANT TO GO AHEAD AND TRY AND CRAFT A MOTION? THANK YOU, MR. CHAIRMAN. I'LL MAKE A MOTION THAT WE APPROVE ITEM NUMBER FIVE ON OUR AGENDA SV22-0005 SUBJECT TO STAFF REPORT DATE APRIL 29, 2022 AND ALSO RECOMMENDING APPROVAL OF A DISC SIGN ON THE WALL AT THE ENTRANCE TO THE STATE OF TEXAS AREA AT THE BUILDING.

OKAY. WE HAVE A MOTION.

DO WE HAVE A SECOND? SECOND. LET'S GO AHEAD AND VOTE PLEASE.

PASSES FIVE TO CONGRATULATIONS AND I GUESS DULY NOTED ON THE RECORD.

JUST SOME VARYING CONCERNS ABOUT SIGN EXCEPTIONS ALONG 114.

SO WITH THAT, I APPRECIATE EVERYBODY SHOWING UP TONIGHT AND ENGAGING AND WE ARE DONE.

* This transcript was compiled from uncorrected Closed Captioning.